Christine Bauer
Christine Bauer
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6
Constructing gender in audio: exploring how the curation of the voice in music and speech influences our conception of gender identity
Abstract: In this article, we explore explicit gendering in the manner in which voices are treated in music and audio and whether this …
Christine Bauer
,
Johanna Devaney
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Der Beitrag der Informatik zur Musikwirtschaftsforschung
This article takes the computer science perspective on music business research. It outlines the object of knowledge at the core this …
Christine Bauer
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DOI
Postprint
Power to the (shopping) people! Changing traditional customer-vendor interaction in online markets by ICT-enabled 'group buying'
Information and communication technologies (ICT) are enablers for cooperative and collective online shopping. This novel phenomenon is …
Andreas Mladenow
,
Christine Bauer
,
Christine Strauss
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The business with digital signage for advertising
The market for digital signage has been growing at an accelerated pace for years. The benefits of novel approaches—such as …
Christine Bauer
,
Natalia Kryvinska
,
Christine Strauss
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DOI
Postprint
Conceptualizing context for pervasive advertising
Profile-driven personalization based on socio-demographics is currently regarded as the most convenient base for successful …
Christine Bauer
,
Sarah Spiekermann
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